Question 1

Who founded AwarenessAI?

Accepted Answer

Tom Mason founded AwarenessAI in late August 2025, aged 19, while studying at Lancaster University.

Question 2

What is AI visibility?

Accepted Answer

How often, how accurately and how positively a business appears when people ask AI platforms such as ChatGPT, Gemini and Perplexity for information or recommendations.

Question 3

Is AwarenessAI an SEO agency?

Accepted Answer

No. It builds on SEO. AwarenessAI measures and improves how a brand is represented inside AI answers, which a strong Google ranking does not guarantee.

Question 4

How does AwarenessAI measure AI visibility?

Accepted Answer

With the AI Visibility Score: a 0–100 measure combining visibility, accuracy and sentiment, tested with the questions real buyers ask across six leading AI platforms.

Question 5

What has AwarenessAI achieved?

Accepted Answer

More than 150 brands analysed. Case studies include DarkInvader, recognised as legitimate by all five AI systems tested after the engagement, and Avalon Insights, whose GEO Score rose from 22 to 59.